When All Around You Fails – Sometimes Common Sense Is Hidden In Plain Sight

Amazon has recently been called a lot of things, including The Death Star.

The retail world has changed forever but retailers haven’t yet changed enough to deal with “The Death Star”.

Most retail executives (including Walmart’s) have been blindsided by the spectacular rise and impenetrable marketing power of Amazon while they watched in shock, copying this, trying that, but still losing ground, putting their companies and their careers at high risk.

Chart 1 below shows a classic example of the effect of “The Death Star”  in action against an otherwise great company, who has tried every conventional thing to compete – to no avail.

A Simple Common Sense Solution can reverse this tough situation, rendering Amazon’s quick rise into a disastrous fall with excessive and expensive distribution centers that will no longer be required. (Chart 2)  Incredible But True when retailers see the obvious solution and start the journey back with a competitive advantage Amazon cannot match.

Let’s review what we already know, but maybe are overlooking:  Amazon’s Achilles’ heel.

Follow along with us for a moment.  Let’s explore an unconventional solution that you might never normally consider, but now, against “The Death Star”, it might all of a sudden make sense.

Nobody likes to wait – particularly in a retail line-up.  Everyone knows this – it’s simple common sense.

Chart 3 below shows the results of the steadily compounding growth of e-commerce – which is absolutely predictable based on past and current government statics – but which nobody wants to believe.  (We didn’t have the nerve to show the greatly reduced local retail store sales in 2030.)

Given total consumer retail spending growth is a constant long term average of 3%, then e-commerce sales (17% average growth) are inevitably growing at the expense of your local stores – making them irrelevant.

Given your local stores currently represent 90%± of your sales (and assets), and because you have sales both in-store and e-commerce, it is also probable that you have mixed emotions about this future outlook.

Chart 4  shows (in light blue) what online sales are readily available from your local stores at no extra cost.  The red indicates sales that remain outside the local sales arena.

Consumers have clearly shown their constantly growing preference for e-commerce because of convenience, price & product choice. (see Chart 1)  And that’s not going to stop.

But consumers don’t like to wait.

They prefer next day e-commerce deliveries (or sooner) to next-week deliveries (or later).  Amazon, Walmart & Google all realize this and are quickly moving in the consumer’s preferred direction.  Common Sense.

However, Amazon, being the true radical innovator in the crowd, is now offering Same-Day e-commerce delivery.  Again, a lot of common sense.  Unfortunately it’s from “The Retail Death Star”. Please notice their current position in Chart 6.

So how in the world do you get your business back from Amazon (and Walmart and Google) ?

Common Sense rules the day.

Would you wait 3 days to get something you want, when you can easily get it in 30 to 60 minutes at a lower cost?  Of course not.  Nobody would. Even Same-day is way too slow for today’s busy consumer.  That is simple common sense. (see Chart 5)  And don’t kid yourself, it doesn’t matter what it is , a TV set or a house or a cheeseburger – you still want it now, if you can get it now at the same price.

But, you might reply:  it can’t be done; or, it will be too expensive; and anyway, it’s too complicated; and people don’t need it;  and “Retail Is Different”; and, and, and.  This is where common sense just left the room.  30 to 45 minute delivery has been with us most of our lives: pizza, Chinese food, etc – common practice, efficiently done for years (or it wouldn’t still be here). 

Many others, like Webvan, Publix and McDonald’s, tried to offer rapid delivery but failed only because they had the wrong business model.  Wrong vehicles, wrong drivers, wrong product, wrong technology, wrong delivery timing, etc, etc.  But in many other countries like India and the UK, it’s common practice and has been done right for years, same as pizza delivery here.

Here’s where common sense becomes revolutionary.

A pizza is delivered to your home in 30 to 45 minutes, reasonably hot, and costs roughly $20/$30 including the pizza.  Tom Monaghan, founder of Domino’s pizza is one of our founders.  We took his 40 years experience in pizza and combined it with our 30 years in retail and groceries and simply put them together during several years of field trials, which are now completed. 

Rapid (30 to 60 minutes) Online Order Fulfillment (ROOF) is actually easy, low cost and highly efficient (more so than same-day or next-day or 3 to 10 days) when you know how, creating a new marketing, sales & distribution channel, thereby saving many retail stores and the jobs of roughly 7 million retail employees nationally.   Truly A Revolutionary Event.

Here’s where a revolution becomes innovative.

Chart 4  shows (in light blue) the size, scope & effect of what can be the future of your retail stores – with simple retail common sense and a little imagination.  Rapid Online Order Fulfillment (ROOF) in the U.S. is a huge new channel. Challenging today’s e-commerce.  Some will see it as scary, a dreamer’s dream, when in fact it is simple common sense.  To an innovator it is taking on an exciting industry-changing program that in-turn will also transform companies who need revitalized sales & profits and who are battling the currently invincible Retail Death Star.

If your company is in Chart 6, particularly in the red section, common sense says you should seriously consider a new marketing shift to safer more productive waters as shown in Charts 2 & 4 and described in detail after Chart 6.

In the cold light of day, you have 3 choices, (1) ignore the obvious and do nothing; (2) wait until someone beats you to it and steals your market; or, (3) call us  (or e-mail us) –and  become your industry’s innovative leader very possibly saving your company and its employees.

Let’s innovate together starting right now!  Or at least send this to those in your company who are aggressive and in a position to innovate.

Gail



The Importance Of Innovation In The Future Of Retailing

Here is the 2011 chart of the stock market results for the Top 50 Publicly Traded Retailers – The “Winners” and 15 “Super Winners” are in black while the others are in red.

The interesting thing:  This 5 year study clearly shows the Winners all keep winning, unaffected by strong competitors such as Walmart and Amazon or even the economy, while only a few retailers in the red are beginning to show the innovative tendencies necessary to transition into the black.

Certain retail Industries are in trouble as shown by one or more struggling companies, which indicates a lack of overall Innovation (creative change) needed to accommodate consumers’ rapidly evolving shopping preferences.

All of the companies with 50% or higher increase in share price performance are Radical Innovators, trying new products & services all the time – they are never happy with the status quo as many in the red appear to be.

To rise from the red, strongly into the black, retailers need to do something new and spectacular – a true ‘Game-Changer’ to realistically attract and keep the myriad new customers they need. 

“Success breeds complacency. Complacency breeds failure. Only the paranoid survive.” - Andrew Grove, co-founder of Intel Corporation.

Which retailers are ready to radically innovate for a substantial competitive advantage ?  The size of this available new market is truly impressive. (See “US Retail & E-Commerce” Charts #1 and #2 following “Overview” text below)

Amazon, Walmart & Google are already bringing on smaller versions of their new powerful service (click their links to see how). Will national retailers be ready to compete effectively ? (See Overview item #2 below)

(Click Chart to Enlarge)

Overview of this Decade’s TWO Biggest Retail Innovations – for “Space Age” Customer Convenience:

1.       SuperCyberCenter^© (SCC):  a HYBRID online “Marketplace” with Third Party Sellers similar to Amazon, eBay and Walmart but much more powerful:

A ‘Hybrid’ because we add a patented upgrade – we include “LOCAL”  physical stores;  restaurants; pharmacies, grocers & retailers with unique fashion and/or time-sensitive commodities as Third Party Sellers.  Not available on Amazon (or anywhere else).

This is an astoundingly lucrative new Third Party Seller profit source enabling national retailers to dramatically increase their in-store sales from LOCAL cross-marketing and our powerful EVERGREEN Free Cash Flow “War Chest” program.  This locally-focused Neighborhood initiative is a strategy that Amazon, without local stores, simply cannot EVER match.  Our patents cause Walmart to try the “back-door” into a unique Hybrid business they know nothing about.

2.       ROOF (Rapid Online Order Fulfillment^©): a HYBRID FedEx/UPS for local stores AND SCC Third Party Stores.  The Logical Customer Convenience Choice.  People want things right NOW, not next day or next week !  Amazon, Walmart & Google are already bringing on smaller versions of this new powerful service (click their links to see how). Are national retailers ready to compete effectively ?

A ‘Hybrid’ because we add our 100% Turnkey LOCAL In-Store Shopping + Rapid Delivery … both usually within 30 to 60 Minutes 24 / 7 / 365 using our proprietary and excellent Shared Workforce.  No single retailer, no matter how large, can do this without Third Party Seller Stores co-operating in sharing a “much” larger driver pool to cover volatile Peak & Valley periods; it takes an entire neighborhood in scope and our years of experience doing it (similar to Amazon’s 10 year lead online and Walmart’s 30 year lead in-store).  Please see chart 3 “When Consumers Want Delivery” below for consumer preferences.

This enables retailers to earn substantial income from their increased in-store sales & profits reclaimed from Amazon & Walmart (and other local competitors) due to our Rapid Shopping & Delivery (30 to 60 minutes – 24 / 7 / 365) instead of same-day, next-day, or up to 10 day more expensive in-house fulfillment with FedEx/UPS delivery. 

THEN ADD new EVERGREEN Free Cash Flow “War Chest” from all ROOF rapid fulfillment orders through their Third Party Seller stores.  Again, nobody else can match this, it’s “The Last Mile Of The Internet^®” literally.

Another Consideration: Delivered prices of products via ROOF can be the same or less than in-store prices and are more profitable than if delivered by UPS / FedEx since store staff do not assemble, package or deliver ROOF orders PLUS we pay before we leave the store – ROOF is 100% turnkey.  We also sponsor Free Delivery (unlike FedEx and UPS). 

Hidden Windfall:  You also save the current significant cost of the usual 20% to 30% returned online orders shipped by USPS, UPS or FedEx.  Our online discount coupons redeemable in-store are FAR less expensive, easier to use and faster to update than regular online daily deal sites like Groupon, which retailers can add to or change at any time without some else’s approval – a huge ADDITIONAL selling point for their Third Party Stores.

BONUSES:

A.      There are 600± neighboring Third Party Seller Stores around each of the national retailers’ stores = cross-marketing and use of our shared rapid in-store shopping & delivery workforce which destroys Amazon’s, Google’s and Walmart’s basic online marketing tool of same-day, next-day to 10 day home delivery.

B.      As the only major game-changing / industry-changing solution in sight, we enable national retailers to significantly boost their share value with a proven HYBRID online LOCAL marketplace with EVERYTHING: Delivered In A Flash®  24 / 7 / 365 that nobody else can even closely match – including FedEx, UPS, Amazon, Walmart or their local competitors.

Google has just confirmed everything we’ve ever told you – the future of e-commerce is CONVENIENCE.

Retailers who can deliver their products immediately with FREE Delivery will be the big winner – and Google intends to be that winner, taking all.

Good News:  The Ultimate Shopping Convenience®  Delivered In A Flash® The Last Mile Of The Internet® already exist – ready for retailers to use nationwide NOW.  Proven and 100% turnkey.

Respectfully:  Our 1-Hour service (usually 30 to 60 minutes) beats Google’s Same-Day program HANDS DOWN.  Bonus: We sponsor FREE Delivery (which no other service provider does).

PLUS joining us today puts major retailers as the real market leader in their industry with local Third Party Seller Store SALES & PROFIT Royalties that Google is now trying to get.

As you probably now realize, the E-commerce market is heating up much more quickly than anyone expected – all because of Rapid Delivery to which we are the ONLY Experts.

National retailers need to join us today while their industry exclusive still exists. (see details below these 3 articles)

Articles:

Same-Day Shipping? Google Eyes Speedy Delivery System (click here)

Search giant Google is reportedly in talks with retailers and shippers about deploying a new system that would enable online shoppers to have same-day or next-day delivery for a low fee.

If successful, the speedy delivery system could pose a serious threat to Amazon.com the leading seller of online goods.

According to The Wall Street Journal, retailers, many of which feel threatened by Amazon’s prowess, have expressed an interest in signing onto Google’s project.

Google Targets Amazon's 'Prime' With 1-Day Delivery (click here)

Google Inc. is aiming to challenge the e-commerce supremacy of Amazon.com Inc. by diving deeper into the fast-growing world of Internet retailing.

The Web-search giant is in talks with major retailers and shippers about creating a service that would let consumers shop for goods online and receive their orders within a day for a low fee, said people familiar with the matter.

Why Wal-Mart needs its big boxes to win online (click here)

"Fast, faster, fastest," is the new policy.

Same day shipping is the Mecca of online commerce

Wal-Mart is preparing for the end of the Big Box era.

Shipping also integrates online and stores more, by effectively turning Wal-Mart stores into distribution hubs.

These Registered Trademarks are a glimpse of the most dynamic & powerful TRUE solution to national retailers’ current competitive nightmare – Walmart & Amazon.

The Ultimate Shopping Convenience®;   Delivered In A Flash®;   When You Just Can’t Get Out Or Have Better Things To Do®;   The Last Mile Of The Internet® 

Overview of this Decade’s TWO Biggest Retail Innovations:

1.       SuperCyberCenter^© (SCC):  a HYBRID online “Marketplace” with Third Party Sellers similar to Amazon, eBay and Walmart but much more powerful:

A ‘Hybrid’ because we add a patented upgrade – we include “LOCAL”  physical stores;  restaurants; pharmacies, grocers & retailers with unique fashion and/or time-sensitive commodities as Third Party Sellers.  Not available on Amazon (or anywhere else).

This is an astoundingly lucrative new Third Party Seller profit source enabling Major National Retailers to dramatically increase their in-store sales from LOCAL cross-marketing and our powerful EVERGREEN Free Cash Flow “War Chest” program.  This locally-focused Neighborhood initiative is a strategy that Amazon, without local stores, simply cannot EVER match.  Our patents cause Walmart to try the “back-door” into a unique Hybrid business they know nothing about.

2.       ROOF (Rapid Online Order Fulfillment^©): a HYBRID FedEx/UPS for their local stores AND their SCC Third Party Stores.

A ‘Hybrid’ because we add our 100% Turnkey LOCAL In-Store Shopping + Rapid Delivery … both usually within 30 to 60 Minutes 24 / 7 / 365 using our proprietary and excellent Shared Workforce.  No single retailer, no matter how large, can do this without Third Party Stores co-operating in sharing a “much” larger driver pool to cover their volatile Peaks & Valley periods; it takes an entire neighborhood in scope and years of experience doing it (similar to Amazon’s 10 year lead online and Walmart’s 30 year lead in-store).

This enables Major National Retailers to earn substantial income from their increased in-store sales & profits reclaimed from Amazon & Walmart (and other local competitors) due to Rapid Shopping & Delivery (30 to 60 minutes – 24 / 7 / 365) instead of same-day, next-day, or up to 10 day more expensive in-house fulfillment with FedEx/UPS delivery. 

THEN ADD their new EVERGREEN Free Cash Flow “War Chest” from all ROOF rapid fulfillment orders through their Third Party Seller stores.  Again, nobody else can match this, it’s “The Last Mile Of The Internet^®” literally.

Another Consideration: Delivered prices of their products via ROOF can be the same or less than in-store prices and are more profitable than if delivered by UPS / FedEx since their store staff do not assemble, package or deliver ROOF orders PLUS we pay before we leave the store – ROOF is 100% turnkey.  We also sponsor Free Delivery (unlike FedEx and UPS). 

Hidden Windfall:  They also save their current significant cost of the 20% to 30% returned online orders shipped by USPS, UPS or FedEx.  Our online discount coupons redeemable in-store are FAR less expensive, easier to use and faster to update than regular online daily deal sites like Groupon, which they can add to or change at any time without some else’s approval – a huge ADDITIONAL selling point for their Third Party Stores.

BONUSES:

A.      There are 600± neighboring Third Party Stores around each of their local stores = cross-marketing and use of our shared rapid in-store shopping & delivery workforce which destroys Amazon’s and Walmart’s basic online marketing tool of same-day, next-day to 10 day home delivery.

B.      The above programs (SCC + ROOF) are available on an exclusive industry and area basis – so they can immediately recover their market share from their local competitors as well as from Amazon and Walmart.

As the only major game-changing / industry-changing solution in sight, we enable them to significantly boost their share value with a proven HYBRID online LOCAL marketplace with EVERYTHING: Delivered In A Flash®  24 / 7 / 365 that nobody else can even closely match – including FedEx, UPS, Amazon. Walmart or their local competitors.

Initial ramp-up capital cost payback for their branded SuperCyberCenter with ROOF is 9 to 14 months on our conservative “Plan A” (which we are pleased to send upon request); or 6 to 9 months on our less conservative Plan B (full marketing plan); and immediate (2 to 3 months) on our aggressive Plan C (which we have already done for one of the World’s largest US retailers and can validate from their statistics in detail). 

And remember, as results of their initial benchmark city roll forward, this increases the speed, payback time and Internal Rate Of Return (IRR) of ongoing ramp-up in the next cities.  Based on a very high Internal Rate Of Return, this puts this project to the top of their investment list and allows rapid national & international rollout with very little invested capital beyond the initial benchmark cities.

“To be, or not to be, that is the Question: Whether 'tis Nobler in the mind to suffer the Slings and Arrows of outrageous Fortune, Or to take Arms against a Sea of troubles”  William Shakespeare

We hope you will share this information with major retailers so they can secure their Industry exclusive position to defend their stores with our proven weapons recently adopted by Google, Amazon and Walmart to provide:  The Ultimate Shopping Convenience®

Thanks,

Gail

NEWS ALERT The Retail Battle Of The Decade - With Retail Stores As Collateral Damage

Last week, AdAge reported what retailers all fear the most:  The Retail Battle Of The Decade has begun between Walmart & Amazon.

“While Walmart may be 10 times Amazon's size in overall sales, it has only about a tenth as much in online sales, making Walmart a distant also-ran online.” A Perilous Situation For All Retailers.

Walmart knows Amazon’s Achilles’ heel:   No Local Stores.  So, to prevail against Amazon, Walmart is unleashing their version of The Ultimate Shopping Convenience^® – Rapid Home Delivery.

But Amazon recognized their weakness years ago and started LOCAL Rapid Home Delivery programs in most major cities, albeit unsuccessfully – but they kept trying because they knew a huge Apocalyptic battle with Walmart was inevitable.  Today, Amazon is countering Walmart’s enormous store footprint by offering local SAME-DAY service using their TWO MILLION Third Party Sellers.

Unfortunately, major national retailers’ stores are standing in the middle of this Armageddon, the potentially final catastrophic battlefield between these opposing behemoths.  To win, Amazon and Walmart both need new customers; consequently these major retailers’ stores could become significant collateral damage without a miraculous intervention.  (See their SIX “Target Industries” charts below)

Synopsis Of AdAge Article Nov 14/11: “Walmart Brings Bricks and Mortar Battle to Amazon” (click here for full AdAge article)

“Walmart competes with almost everyone in retail, but is increasingly focused on rival: Amazon.

That has put Earth’s largest retailer and Earth’s largest online retailer on a collision course for what could be the “retail battle of the decade” 

“Sales in electronics and general merchandise have gone from 43% of Amazon global sales only two years ago to 59% last quarter, and an even bigger 61% in North America.

Key to Walmart’s emerging e-commerce strategy is integrating store and online marketing like never before.

Walmart is using its 3,800 stores as a logistical and marketing advantage over Amazon. Last month it rolled out “Home Free” delivery, with free home shipping on orders over $45 from its stores.

Walmart plans "next- day delivery at a very economical price" using its stores as distribution centers and aimed largely at urban markets.”   (Sure beats FedEx, UPS & USPS.)

HARVARD BUSINESS ANALYSIS Oct 10/11: “Retailing Revolution: Category Killers On The Brink” (click here for full Harvard article)

“Best Buy and many similar businesses didn't see the bullet coming.”  (see charts below)

“Initially their sales lost to Internet competitors were quite small in relation to overall business, and confined to a small number of items. And as these retailers introduced their own shopping sites, they became complacent about the impact of the Internet to their overall store model. Much like the story of the frog in the slowly boiling water, they are finding out late in the game that their physical store businesses are fundamentally unsustainable. Given the item assortments they carry, these stores are just too large. Even a robust economic recovery is unlikely to do more than delay the inevitable “restructuring”.  (Borders, Circuit City, Blockbuster, etc)”

1.       “Retailing generally is at a tipping point, with category killers being the first significant casualties. 

2.       Physical stores can compete by emphasizing (1) instant gratification, (2) unique shopping experiences, and (3) customized support.”  (NOTE:  The Now Mall does all 3 of these for you)

Walmart’s Timing Couldn’t Be Better. Other than Amazon, most major retailers have been struggling for years. (See Retail Behemoths’ SIX “Target Industries” charts below)

Major National Retailers can trump Amazon’s and Walmart’s newest strategy with Guerilla warfare tactics outlined below.

Walmart’s and Amazon’s newest battle strategy of Rapid Home Delivery is that of a COPY-CAT, as most retailers know.  It’s their collective Achilles’ heel. 

Major National Retailers have the advantage of thwarting both of them by joining the proven leader that has 30 years of knowledge that they do not have – patents included.  We’re leading the very powerhouse Walmart and Amazon are now BOTH trying to copy.

The NOW Mall.com is the Industry Leader in Rapid Online Order Fulfillment^© (ROOF) technologies & shared workforces using our 100% turnkey SuperCyberCenter^© Network – developed and proven during our 30 years of retail rapid fulfillment experience and with 1.3 MILLION Local Third Party Seller Stores earnestly awaiting Major National Retailer participation.   (See more details after the industry charts below)

Guerrilla Warfare Strategy:  Major National Retailers can trump the behemoths by combining our seasoned mobile forces and technology together with their stores in a coordinated onslaught of superlative customer service.

The Retail Behemoths Collective Achilles’ Heel: They are COPY-CATS.  They don’t know HOW to do true “Rapid” Online Order Fulfillment (30 to 60 minutes) so they are trying to copy the easier parts  (same-day & next-day) of The Now Mall.

The Underlying Strength: We patented the Rapid Online Order Fulfillment© (ROOF) system, technologies & shared workforces which use our 100% turnkey SuperCyberCenter© Network.

Key Tactics:  Major National Retailers can join us now to benefit from our over 30 years retail rapid fulfillment experience and 1.3 MILLION Local Third Party Seller Stores.  Collectively, these will generate substantial ongoing “Evergreen” free cash flow to their bottom line via this unique and effective retail sales, marketing and distribution channel that complements their current multi-channel strategies.  (See more details following the SIX “Target Industries” charts below)

Only we can help these Major National Retailers aggressively and nimbly counteract the looming pincer attack by Amazon and Walmart with our patented SuperCyberCenter Network with ROOF in this totally unusual crisis period to return their store sales, profits & growth rates to 2006/2007 levels and higher. 

And, for a limited time, these retailers can also secure a competitive advantage with an Industry EXCLUSIVE enabling them to not only compete with Amazon and/or Walmart; but also with their regular local competitors.

Defend against The Four Horsemen Of The Retail Apocalypse: Inertia, Fear, Myopia, Apathy© by working with us TODAY to reverse the downward trend of their FIVE YEAR STATS (below), leaving their competitors the only option of fighting these behemoths alone and unprepared.  (Good luck to them since Webvan, McDonald’s, Borders and many others failed trying the same seemingly-simple in-house delivery approach.)

Members of their industry (see below) are in discussion with us for the exclusive rights for their branded SuperCyberCenter with ROOF.   Just Imagine where that leaves the others:  with virtually no defense in the middle of this newest Apocalyptic Battle of the decade between the two Retail Behemoths.  We urge them to place their order for their Industry exclusive with us TODAY while it’s still available.

For further details about our SuperCyberCenter with ROOF, please scroll down below the following Industry charts.

AMAZON’S & WALMART’S SIX “TARGET INDUSTRIES”

1.     “ELECTRONICS” INDUSTRY ARMAGEDDON: Top 3 Players 5-Year Results:

hhgregg +4.04%;   RadioShack -32.32%;  Best Buy -50.79% // AMAZON +402.13   DOW JONES -2.58%  

2.     “OFFICE PRODUCTS” INDUSTRY APOCALYPSE: Top 3 Players 5-Year Results:

Staples -45.03%, OfficeMax -90.48%, Office Depot -94.48% // AMAZON +402.13   DOW JONES -2.58%  

3.     “BOOKS, MUSIC & VIDEOS” INDUSTRY WRECKAGE: Top 3 Players 5-Year Results:

Hastings -76.25%, Books-A-Million -87.23%, Barnes & Noble -57.64%  // AMAZON +402.13   DOW JONES -2.58%  

4.     “RETAIL PHARMACY” INDUSTRY CATACLYSM: Top 3 Players 5-Year Results:

CVS +31.76%, Walgreens -22.98%, Rite Aid -71.78%  // AMAZON +402.13   DOW JONES -2.58%  

5.     “MASS MERCHANT” INDUSTRY DECIMATION: Top 4 Players 5-Year Results:

Target -8.97%  Kohl’s -23.41%, Sears Holdings -59.07%, J.C. Penney -59.39% // AMAZON +402.13   DOW JONES -2.58%  

6.     “GROCERY” INDUSTRY ANNIHILATION: Top 4 Players 5-Year Results:

Kroger +1.09%  Safeway -38.24%, SUPERVALU -76.15%  // AMAZON +402.13   DOW JONES -2.58%  

These Registered Trademarks are a glimpse of the most dynamic & powerful TRUE solution to national retailers’ current competitive nightmare – Walmart & Amazon.

The Ultimate Shopping Convenience®;   Delivered In A Flash®;   When You Just Can’t Get Out Or Have Better Things To Do®;   The Last Mile Of The Internet® 

Overview of this Decade’s TWO Biggest Retail Innovations:

1.       SuperCyberCenter^© (SCC):  a HYBRID online “Marketplace” with Third Party Sellers similar to Amazon, eBay and Walmart but much more powerful:

A ‘Hybrid’ because we add a patented upgrade – we include “LOCAL”  physical stores;  restaurants; pharmacies, grocers & retailers with unique fashion and/or time-sensitive commodities as Third Party Sellers.  Not available on Amazon (or anywhere else).

This is an astoundingly lucrative new Third Party Seller profit source enabling Major National Retailers to dramatically increase their in-store sales from LOCAL cross-marketing and our powerful EVERGREEN Free Cash Flow “War Chest” program.  This locally-focused Neighborhood initiative is a strategy that Amazon, without local stores, simply cannot EVER match.  Our patents cause Walmart to try the “back-door” into a unique Hybrid business they know nothing about.

2.       ROOF (Rapid Online Order Fulfillment^©): a HYBRID FedEx/UPS for their local stores AND their SCC Third Party Stores.

A ‘Hybrid’ because we add our 100% Turnkey LOCAL In-Store Shopping + Rapid Delivery … both usually within 30 to 60 Minutes 24 / 7 / 365 using our proprietary and excellent Shared Workforce.  No single retailer, no matter how large, can do this without Third Party Stores co-operating in sharing a “much” larger driver pool to cover their volatile Peaks & Valley periods; it takes an entire neighborhood in scope and years of experience doing it (similar to Amazon’s 10 year lead online and Walmart’s 30 year lead in-store).

This enables Major National Retailers to earn substantial income from their increased in-store sales & profits reclaimed from Amazon & Walmart (and other local competitors) due to Rapid Shopping & Delivery (30 to 60 minutes – 24 / 7 / 365) instead of same-day, next-day, or up to 10 day more expensive in-house fulfillment with FedEx/UPS delivery. 

THEN ADD their new EVERGREEN Free Cash Flow “War Chest” from all ROOF rapid fulfillment orders through their Third Party Seller stores.  Again, nobody else can match this, it’s “The Last Mile Of The Internet^®” literally.

Another Consideration: Delivered prices of their products via ROOF can be the same or less than in-store prices and are more profitable than if delivered by UPS / FedEx since their store staff do not assemble, package or deliver ROOF orders PLUS we pay before we leave the store – ROOF is 100% turnkey.  We also sponsor Free Delivery (unlike FedEx and UPS). 

Hidden Windfall:  They also save their current significant cost of the 20% to 30% returned online orders shipped by USPS, UPS or FedEx.  Our online discount coupons redeemable in-store are FAR less expensive, easier to use and faster to update than regular online daily deal sites like Groupon, which they can add to or change at any time without some else’s approval – a huge ADDITIONAL selling point for their Third Party Stores.

BONUSES:

A.      There are 600± neighboring Third Party Stores around each of their local stores = cross-marketing and use of our shared rapid in-store shopping & delivery workforce which destroys Amazon’s and Walmart’s basic online marketing tool of same-day, next-day to 10 day home delivery.

B.      The above programs (SCC + ROOF) are available on an exclusive industry and area basis – so they can immediately recover their market share from their local competitors as well as from Amazon and Walmart.

As the only major game-changing / industry-changing solution in sight, we enable them to significantly boost their share value with a proven HYBRID online LOCAL marketplace with EVERYTHING: Delivered In A Flash®  24 / 7 / 365 that nobody else can even closely match – including FedEx, UPS, Amazon. Walmart or their local competitors.

Initial ramp-up capital cost payback for their branded SuperCyberCenter with ROOF is 9 to 14 months on our conservative “Plan A” (which we are pleased to send upon request); or 6 to 9 months on our less conservative Plan B (full marketing plan); and immediate (2 to 3 months) on our aggressive Plan C (which we have already done for one of the World’s largest US retailers and can validate from their statistics in detail).  And remember, as results of their initial benchmark city roll forward, this increases the speed, payback time and Internal Rate Of Return (IRR) of ongoing ramp-up in the next cities.  Based on a very high Internal Rate Of Return, this puts this project to the top of their investment list and allows rapid national & international rollout with very little invested capital beyond the initial benchmark cities.

“To be, or not to be, that is the Question: Whether 'tis Nobler in the mind to suffer the Slings and Arrows of outrageous Fortune, Or to take Arms against a Sea of troubles”  William Shakespeare

We hope more national retailers will contact us to help defend their stores with our proven weapons recently adopted by Amazon and Walmart to provide:  The Ultimate Shopping Convenience®

Thank you,

Gail

Gail Nichols - Vice Chair