BREAKING NEWS - The Retail Sleeping Giants Are Awakening !

BREAKING NEWS

The Retail Sleeping Giants Are Finally Awakening !

Giving Big Box Retailers The Chance Of A Lifetime To Leap-Frog Amazon.

National Retail Federation’s (STORES.org) May 2013 lead article published last week is appropriately entitled “Moving Fast” which is a powerful double entendre for Big Box retailers.  (see National Retail Federation (NRF) article here).

Principally, this article pertains to the opportunity that enables your team to take a commanding lead in your industry as well as Retail In General.  It says:

“Late last fall, USPS joined a crowded field of retailers and logistics experts, all attempting to find the Holy Grail: the right product, price point and customer for Same-Day delivery.”  (see Chart 1 below)

NOW CONFIRMED:  The Consumers #1 Choice = Instant Gratification

For years, Big Box retailers have heard from us that their solution to Amazon is to focus on the retail consumer’s #1 choice of “Convenience” = Rapid Delivery = Instant Gratification = The Retail Holy Grail (Chart 1).

This NRF article confirms our R&D results shown in Chart 1, which is what the Grocery & Restaurant industries with highly time-sensitive products have known for years, but have never achieved. (Other than Tom Monaghan, founder of Domino’s Pizza, one of our founders.)

The consumer’s #2 choice is Price and their #3 choice is Widest Product Selection – as this article also confirms – and as Walmart has known for years.

It took Amazon 15 years in retail to help prove the point that Convenience (Rapid Delivery = Instant Gratification) is the consumer’s #1 choice.

Now that the roof on retail bricks & mortar stores has finally fallen in because they historically missed this strategic point, this article describes it as follows:

“Amazon has pushed the envelope on what’s possible and has gotten pretty successfully to two-day delivery on a lot of items,”  see Chart 2 for confirmation

Now The Sleeping Giants Are Beginning To Awaken To The New Consumer Reality.

The incredible opportunity for your company is:  These Giants Are Not YET Fully Awake as this article also attests.

This NRF lead article for their May 2013 issue details how Retail Giants are finally being FORCED by Amazon into giving the Consumers their #1 choice:  Rapid Delivery – at great cost and inconvenience and still missing the Holy Grail this article references.

However, this article only deals with “Same-DAY” delivery as Amazon is only doing Same-DAY in select markets, in limited time frame windows (not Same-HOUR 24 / 7 / 365) but this article correctly states:

“From my perspective, there’s a lot of inside-the-industry hype (about Same-Day), but it’s not the customer demanding it.”  Absolutely Correct.  They want Instant Gratification = Same-HOUR. See Chart 1

“only 4.2 percent of consumers use Same-DAY delivery frequently” Absolutely Correct.   83% want Same-Hour Fulfillment – see Chart  1. Offer it and discover the huge market you’ve been searching for – Chart 3 – and with ADDED profits most executives simply can’t conceive or believe – Chart 3.

This article confirms what we’ve been saying for years – Chart 1 – which is “The Retail Holy Grail”:  NOBODY “WANTS” SAME-DAY DELIVERY which means waiting for “something” to arrive “sometime” during the usual 4 to 8 hour time period, or 2 hour windows – same as “waiting for the cable-guy” and then at a huge cost that nobody wants to pay.

People Simply Hate To Wait

This NRF article also outlines why TheNowMall.com does the various things we uniquely do, that others have never done before, such as providing a huge, dedicated CyberValet® Shopper/Driver pool that is necessary to handle on-demand orders in 30 to 60 minutes during the various Peaks & Valleys 24 / 7 / 365 including Seasonal Peaks & Valleys as this article mentions, PLUS Free Delivery Etc.,  Etc. (see Charts 4 & 7 for more details)

Same-HOUR is less expensive than Same-DAY for myriad reasons that the retail industry can’t yet grasp simply because there are a lot of underlying factors that even this enlightened article is wrestling with.  However, we perfected how to deal with these issues years ago even before we did McDonald’s 30-minute fulfillment program or we couldn’t have succeeded beyond even McDonald’s wildest expectations (except we made it “look” too easy !). See Chart 5

But when the retail industry “finally sees the light at the end of the Amazon tunnel”, stand back and watch the stampede, to which this NRF article continuously alludes.

But for now, the Sleeping Giants are only thinking about “Same-DAY” not the consumer’s wish for Instant Gratification = Same-HOUR, simply because Amazon is now only doing Same-DAY, leading the parade again but in the wrong direction, as this article is very clear about.  Where are all the Industry leaders ?

While Same-Day is a huge step forward from their 3 to 10 day delivery position 9 months ago, it’s not the long term game-changer that is sorely needed – see Chart 2.

But the best is yet to come.

Your Chance Of A Lifetime To Offset Amazon & Walmart

As you have been reading our E-News Updates for some time now, you are probably already 90% convinced that only 30 to 60 minute Rapid Fulfillment can BEAT Amazon, while (as this article indicates), the rest of the retail industry is at least a year or two behind you in vision, INCLUDING AMAZON & WALMART !    

To support this:  Last year we were told by one of these still struggling Retail Giants as they started their Same-Day tests:

“Your concept is clearly different in its approach and perhaps one day, many people will shop this way. For now though, we are going to pass.  This is not to say "not ever", simply "not now." (due diligence officer, S. Jensen – August 2012)  Across the country, millions of people every year have been consistently ordering “this way” from our Co-founder, Tom Monaghan’s Domino’s Pizza, for well over 50 years !

In 2010, we were told by one of the largest Regional Mall owners:

“E-commerce will not affect us because 15% of nothing is still nothing” (due diligence officer, P. Flanagan – March 2010) now converting some of their malls to other rental uses.

This is Great News for your Big Box stores !

The MINUTE you open your first SuperCyberCenter Mall in Buffalo, NY,  for your industry competitive reasons against Amazon & Walmart; AS A BONUS, the other 25 top Big Box retailers & Major Regional Mall owners (who are also hurting because of Amazon) will immediately increase their due diligence.  Key media (including Neil Cavuto – Fox News) and most retail Industry Analysts will also immediately focus their attention on this newsworthy event.  They all religiously read our periodic E-Newsletters as Rapid Delivery is a trending topic.

This is because they all know:

“IF” Same-HOUR fulfillment can be done ECONOMICALLY, Profitably & Efficiently, without Interruption to their current store operations, which Same-Day delivery simply cannot ever do – a new world is upon them.

As nobody else on this planet has anywhere near our 50 years’ combined INSTANT GRATIFICATION knowledge and ability – it’s easy for us to prove that it’s practical with a major Marketing Partner.

When The Retail Holy Grail is conclusively proven via a simple test in Buffalo, NY –a small but well-defined test city, this will give you an enormous opportunity at relatively no cost to execute an Industry-Changing Business Method Worldwide that puts your stores light-years ahead of any and all competitors, including Amazon. 

This solution includes more than just Rapid Fulfillment; it brings you incremental in-store sales and ADDED industry profits as well as increased market cap/share value - as we have achieved before as per Charts 6 & 7.

Same-Day Delivery Failure Is Now Reported

Big Box retailers have been hit hard by Amazon and many are doing many great and positive things to offset this damage, but no strategy has yet risen to this extreme long-term game-changing challenge –including Same-DAY delivery.

Your current Same-Day delivery results have been costly and disappointing and have not met your expectations (as this NRF article clearly indicates is true for all retailers), nor has Same-Day delivery in the least offset Amazon’s nor Walmart’s growing threat to your E-commerce future - see Chart 2.

Your Once In A Lifetime Opportunity:

Before the Sleeping Giants wake up to the real future of E-commerce as the consumer is demanding (Chart 1) – now is your chance to Capture Dominance In Retail with a simple field trial of the Retail Holy Grail: 30 to 60 Minute, 24 / 7 / 365,  Instant Gratification, with FREE Delivery with us in Buffalo, NY; then Pittsburgh, PA; then Atlanta, GA, before your national roll-out of your SuperCyberCenter Network.

As Winston Churchill said:  “Americans always do the right thing . . . after they have tried everything else.” And Best Buy has tried everything else, as have most other retailers, and so far everything else has failed to offset Amazon – including Same-DAY delivery.

The obvious is upon you – Instant Gratification: 30 – 60 Minute Fulfillment – 24 / 7 / 365 = The Retail Holy Grail = Same-HOUR Fulfillment.

It’s almost here.  One major retailer is close to launching their first SuperCyberCenter Mall with us. 

Now is your chance to take the coveted Master Worldwide Marketing Partner Position and, in the least, take control of the future of your Industry – Chart 3.

We sure hope your stores join us in the Winner’s Circle.

Please call or email us ASAP.

Thanks,

Gail

 

V-Commerce: Amazon's Newest Weapon Of Choice. Trumps E-Commerce.

Big Box Bricks & Mortar retailers continue to react in conventional ways to Amazon’s growing power, which opens new markets for Amazon to propel their annual $13 Billion (27%) growth via V-Commerce.

Thus Amazon is becoming the Death Star of retailing as we know it today – virtually unchallenged. This continuing disarray is outlined in Chart 1.

V-Commerce (Viral-Commerce): To effectively use one customer group, media group or product group for significant commercial gain.

Why Amazon Is Happy Breaking Even With Online Grocery   (See Article here)

“AmazonFresh could be the online grocery service that finally breaks through to critical mass, all helped by its lack of financial burdens and mastery of logistics.”

“It could also mean that delivery fees are lower, order size minimums are waived,”

“and it certainly could mean that home delivery and in-store pick up will never pay out using traditional metrics and full allocated costs.”

“Finally, Amazon views steady grocery delivery as a “powerful way to drive frequent customer interaction,” and opens up avenues to entice consumers to shop for other products with each order.”

A conventional fulfillment & delivery system using “Traditional Metrics and Full Allocated Costs” misses all the above, putting retailers directly in Amazon’s path, not to mention the loss of infinitely greater “Frequent Customer Interaction” and the incredible Third Party Profits therein – from the $8.7 TRILLION worldwide retail market – including Groceries, Pharmacies, Retailers and Restaurants. (US market equivalent is $2.6 Trillion).

Unbelievable opportunity awaits and most retailers are still in denial, even Walmart; thus giving Big Box retailers a wide open field to win.

For years we’ve been urging Big Box retailers to offer:  “(1) The Highest Level Convenience;   (2) The Widest Product Choice;   (3) The Consistently Lowest Price.”

Most retailers are positioning themselves as unique and entertaining places to shop.  However, when Amazon’s V-Commerce strategy is in full roll-out, there will be panic in the executive ranks of most major retailers.

Amazon’s V-Commerce strategic move in Groceries simply increases these Three Top Consumer Choices further in Amazon’s favor against you, stealing your customers, sales, profits & market cap – see Chart 1.

Although dinosaurs were helpless against the asteroid that destroyed them, Big Box retailers are not helpless against the coming Amazon asteroid.

Given the above:  you have the knowledge of what’s coming.

Given the following:  you also have the knowledge of The V-Commerce Solution:   A SuperCyberCenter® Mall with 30 to 60 minutes, 24 / 7 / 365,  Rapid Online Order Fulfillment and 600,000 Third Party Sellers with stores nationwide, including Grocers, Restaurants, Retailers, Pharmacies – virtually all purveyors of time-sensitive retail commodities. 

It’s a tactic that Amazon and Walmart cannot match, even though they both have similar structures.

The Only Thing Left You Have Not Yet Tried ! – A  SuperCyberCenter Local Area Online Mall – Unbelievable, But Now A Necessity – Chart 2 (Best Buy example)

A SuperCyberCenter Mall with your company name on the marquee is similar to having branding rights to venues such as: American Airlines Center, Best Buy Theater in Times Square, Staples Center in Los Angeles, FedEx Field in Washington, Bank of America Stadium in Charlotte, NC; Wrigley Field in Chicago and MetLife Stadium in New York and myriad similar other V-Commerce marketing branding examples. Those companies paid a fortune for such prized branding rights.

Amazon is close to reaching this Pinnacle of The Consumer’s Choice – but still has a mountain, or more, to climb – however, Jeff Bezos is trying very astutely and will eventually succeed.  Now is your time.

For the sake of all your constituents – relent and Test This V-Commerce Solution with us, starting in Buffalo, NY, lest the Amazon asteroid strikes before you have your defenses in place.

Respectfully,

Gail

Gail Nichols, Vice Chair

The Now Mall

 

Who Wins? Juggernauts, Innovators, Caretakers or Undertakers: A Surprising Conclusion

AMAZING – Amazon’s Sales Growth Just Beat Walmart’s . . . But Here’s The Shocker !

In 2010, Amazon’s sales growth was $5.3 Billion, while Walmart’s sales growth was only $3.8 Billion !  10 years ago, Amazon barely existed.

In the 24 months ending 12/2010 and 01/2011 respectively, Amazon’s sales growth was $15 Billion and Walmart’s sales growth was $17.5 Billion.  TOTALING $32.5 Billion “NEW” SALES.

The Shocker is:  COLLECTIVELY they are tracking to reach $33.8 Billion  NEW GROWTH THIS YEAR ALONE (equaling the last 2 years).  That’s $66.3 Billion GROWTH in the last 3 years !!

Where did these Juggernauts’ incredible $66.3 Billion NEW sales growth come from during this sluggish economy ?  Let’s do a little exploring.

These sales came from other retailers (including mall tenants).  But, you may ask, which retailers lost this incredible amount of sales, and where will this year’s greater losses come from ?

Some innovative companies are still winning new sales against these Juggernauts (as well as from other retailers) as shown in the following graph.

HOWEVER, companies don’t win or lose – only their senior management teams do.

Let’s evaluate the following management team profiles to discover who the Winners & Losers are and who is most likely to win LONG TERM against these Juggernauts.

But first, take this simple test that allows you to DEBATE these remarkable conclusions from your senior management team’s unique perspective as a Winner or Loser.

OK, First let’s explore these interesting Profiles to discover Who will most likely be the LONG TERM Winner:

JUGGERNAUTS:  were first to discover a new “RADICAL Game-Changing System”, which they quickly exploited to the fullest before anyone else even knew it existed.  Then along came the “copycats” who tried knock-off copies that inevitably failed against the sheer power and knowledge of these Juggernauts, at great cost to the “copycat’s” brand and balance sheet as well as their time lost to find and implement more productive solutions.

INNOVATORS:  are ALWAYS open to new ideas and new challenges.  They take calculated risks that Caretakers would never consider.  They win more often than they lose.  So this team is always very busy with other great and challenging projects.  The problem is:  there is a huge waiting list for access to their time.  BUT, “radical game-changing” opportunities pass by in fleeting moments.

CARETAKERS:  are notorious for holding the line rigorously, doing nothing radically new (other than a few “Bells & Whistles”).  Any major radical change is a non-starter – too risky and anyway “we’ve been doing things this way successfully for years”.  They absolutely believe as long as they’re not losing ground, they must be winning !  They will give myriad reasons to their shareholders and analysts why none of the following options will work for them or their company, such as; “Our people explored the ecosystem and there’s no independent corroboration” – even as these solutions produce extremely positive results for their Juggernaut competitors !

UNDERTAKERS:  Here are 7 reasons this team SHOULD be the LONG TERM winner using a Winning Option outlined below.

1.     THEIR NEEDS ARE BY FAR THE GREATEST.  (Including virtually all regional mall owners whose tenants are losing to the Juggernauts).

2.       They know they have a problem, but can’t find the solution usually because their mid-level management team is looking in the wrong direction (they prefer Safety – nothing Radical – just more of the same old).

3.     They blame the economy for their current predicament hoping a solution will “mysteriously appear” BEFORE they become the next Borders or Circuit City.

4.      They tried all the new “Mods & Apps” but none changed their overall competitive position.

5.      They tried the “copycat” routine with stunning failure, so they are now “Gun-shy”.  (Why waste more time or money on “copycat” things that simply can’t get you out of the hole?)

6.      As only the senior management team is held to account, overall executive leadership must prevail to be the long term winner.

7.     Since they have KNOWINGLY been under fire so long (12 – 36 months), this leadership team is most likely to prevail considering the low risk and very high reward of the options below.

Winning Options: 3 New “Radical Game-Changers” to Catapult Juggernaut Challengers Ahead Of All Others– with ONE Major Winner:

1.     ROOF (Rapid Online Order Fulfillment^©) 100% Turnkey In-Store Shopping & Delivery usually within 30 to 45 minutes, 24 / 7 / 365, NATIONWIDE and it is patented.

Orders are assembled and paid for by us at your local store BEFORE we leave.  Delivered price can be the same as in-store price. We handle returns which are reduced to less than 5% from normal 20% - 30% online.

When You Just Can’t Get Out Or Have Other Things To Do®

If FedEx (or UPS) could deliver your online orders at less cost and in 30 to 45 minutes – there would be a line-up of customers on your website because NOBODY LIKES TO WAIT 3 to 10 days for online orders.

Walmart has been doing Next-Day delivery for years in other countries (not 3 to 10 day delivery) and just brought “Walmart-To-Go” to the USA.  Amazon is trying to do the same thing in Seattle as well as promoting AmazonLocal.com nationwide. ROOF enables you to significantly improve upon the Juggernaut’s Next-Day delivery – or even Same-Day.  (And ROOF strategically complements “Order Online with In-Store and/or Curbside Pick-up”.)

2.     SuperCyberCenter^© – The Online Marketplace For LOCAL Area Retailers & Restaurants

SuperCyberCenters: HYBRID – Patented – Online –  LOCAL AREA – Marketplaces –  uniquely including ROOF (Rapid Online Order Fulfillment) that no other Marketplace offers.

The Last Mile Of The Internet®

Ever wonder what was Amazon’s key growth factor?  Its Marketplace.  Third Party Sellers using Amazon’s trade name for higher traffic and higher sales are now 40% of Amazon’s ONLINE GROWTH and revenues.

Walmart.com also is a significant ONLINE Marketplace.   Many “Copycats” have tried in-house Marketplaces against these well-founded and powerful Juggernauts and colossally failed at a huge cost to their brand; such as Overstock.com simply because they had nothing truly unique to offer.  Our SuperCyberCenter with ROOF is so unique, it is patented.

EVERYTHING – Delivered In A Flash®  THE HIGHEST FORM OF CONVENIENCE & THE FUTURE

The bar has been raised to a NEW standard in customer service:  Choice, Price & Convenience are the three things all consumers want, need & desire.  The Juggernauts only have the first two – We have all three.  Convenience is overall the most important of these three consumer attractions putting the Juggernauts at a huge disadvantage.  Here’s your chance to greatly improve upon the Juggernauts’ overall programs with a powerful NEW patented customer service loyalty program the Juggernauts simply cannot match and cannot copy.

Walmart and Amazon cannot touch this SuperCyberCenter merged with ROOF (Rapid Online Order Fulfillment).

Your 3 SuperCyberCenter Winning Options with ROOF (Rapid Online Order Fulfillment):

A.    Your Brand Name Local SuperCyberCenter with ROOF

Ideal for major LOCAL area retailers, restaurants and/or regional malls.

With LOCAL AREA Stores & Restaurants as Third Party Sellers promoting your stores locally and cross-marketing with these major local retailers, with higher profit ratios than your local store.

B.    Your Brand Name Regional SuperCyberCenters with ROOF

Primarily for major REGIONAL retailers, restaurants and/or major regional mall owners.

With LOCAL AREA Stores & Restaurants as Third Party Sellers promoting your stores locally and cross-marketing with these major local retailers, with higher profit ratios than your local store.

C.     Be an Anchor or Regular Tenant in your LOCAL SuperCyberCenter with ROOF

Put your local stores ONLINE where your local customers can go to find local products and get immediate in-store shopping & delivery.

Use the power of well-respected major retailers to draw the premier customers in your LOCAL area to your store (as well as to your website) away from the Juggernauts who have been hurting your sales and profits for years.  Cross-market with other tenants and anchors for mutual recognition, growth and sales.

3.     Master SuperCyberCenter with ROOF INTERNATIONALLY for all SuperCyberCenters – The ONE Overall Long Term Winner.

Perfect choice for a major international company with significant global influence and an exceptional innovative executive management team.

The Ultimate Shopping Convenience®  

EVERYTHING – Delivered In A Flash®

Are you ready to Innovate to Win against Juggernauts with a truly new and fully proven RADICAL Game-Changing Network ?  If yes, please let me know your preferred ‘Winning Option” before September 15 and I will have the appropriate person contact you ASAP.  Your customized Earnings Analysis for your SuperCyberCenter with ROOF “Game-Changer” option is available upon request.

Thank you,

Gail

Gail W. Nichols  - Vice Chair

Marketplaces: Holy Grail of Retail E-Commerce - Your Silver Bullet for Rapid Growth

We offer you a unique look at the largest multi-channel e-commerce opportunity to come along since the birth of the Internet.  Retail E-Commerce Marketplaces (REMs) have been called the “Holy Grail of Retail”. 

And now, you can have a Branded REM SuperCyberCenter^© – your “Silver Bullet” for rapid growth.

Overview of REMs:

Retail E-Commerce Marketplaces (REMs) are the online equivalent of large Regional Malls with multiple Third Party Stores joining together to benefit from the enormous amount of consumer traffic (shoppers) generated by the Mall layout, location and cross-marketing.  Typically, Regional Mall Third Party Stores pay a minimum base rent and a percentage of sales over the base rent to the Mall owner/manager based on traffic and location.

REMs have become a major driver of new business for online merchants and Regional Mall owners that leverage REMs as channels for increased sales. REMs are the primary type of multichannel ecommerce.

Consumer transactions are processed by the REM owner/manager, functioning as the merchant of record, and are fulfilled, then delivered by Third Party Stores/Sellers.  REMs offer a wide variety of products and provide consumers with the convenience of purchasing such products from a single location then having everything delivered.  REMs generally provide better prices, greater selection and higher levels of availability than traditional online retailers. 

Proof that REMS are the “Holy Grail of Retail”:

The largest REMs are:

• Amazon, one of the fastest growing retailers today with 40% of sales ($16 Billion annually) through its REM;

• eBay with its announced $2.4 billion purchase of GSI Commerce (one of the first and largest REMs); and

• Walmart, through the recent creation of its “Project Titan” REM.

Delivery is by FedEx, UPS and USPS usually within 3 to 10 days.  However, both Walmart and Amazon are trying to speed up delivery with Next Day service.

REMs are the newest major retail sales channel enabling smaller retailers to become online e-commerce Third Party Sellers, while an early few of the top national well-branded retailers will become successful long-term REM owner/managers.  (Not all major retailers can support their own REM due to lack of Brand dominance, experience and current market positioning.)  Large, well established Regional Malls will also eventually become successful long-term REMs duplicating their existing malls.

Like all new sales and marketing channels, the early visionaries have the best chance of success in this powerful but highly selective new arena.

Pros Of REMs:

1. REMs can increase owner/manager’s sales 35% to 50% (see Amazon above) and profits 50% to 100%REMs instantly broaden owner/manager’s products and marketplace

2. REMs increase traffic to owner/manager’s e-commerce websites and Bricks & Mortar locations that could not be done without a REM

3. REMs enable cross-marketing online and in-store with Third Party Sellers

Cons Of REMs:

1. REM owner/managers must have sufficient initial traffic to attract enough Third Party Sellers

2. REM owner/managers need specialized experience to run and succeed with a REM

3. REM owner/managers need strong branded national presence for rapid consumer acceptance

4. REM owner/managers need a unique marketing differentiator to attract sufficient Third Party Sellers

Branded REM SuperCyberCenters^© – Your “Silver Bullet” For Rapid Growth

As the main function of retail e-commerce is DELIVERY Of Products, major differentiators include: speed of delivery, efficiency, hours of service, payment & collection and quality control features of delivery.

Major Differentiators of Your Branded REM SuperCyberCenter versus Walmart, Amazon & eBay REMs:

·         Rapid Online Order Fulfillment (ROOF) Program – 100% Turnkey, Patented

o   1-Hour, 24 / 7 / 365 order assembly and local delivery from your stores and your Third Party Sellers’ instead of 3 to 10 Days delivery by FedEx, UPS & USPS

o   Product payment to store cashier by ROOF CyberValet Shoppers before leaving

o   Personal Customer service at-their-door with product inspection prior to transfer and payment

o   Returns processing to store where product purchased

·         Virtual contact center for consumer inquiries, order processing oversight, tech support

·         National sales team that recruits, coordinates and manages your SuperCyberCenter’s Third Party Sellers

·         National transport team experts recruit, train and supervise CyberValet Shoppers

Why Partner With Us:

We have over 30 years REM experience internationally in Rapid Fulfillment of Time-Sensitive Commodities (Groceries, Retail, Pharmacy, Restaurant & Fast Food).  Frankly, nobody else anywhere has anything close to our combined experience and/or abilities.

Our competitive advantages also include our REM patent, proprietary technology, various trademarks, Smithsonian Computerworld Award and our prior success in creating numerous industry-changing patented products and services now ubiquitous worldwide.

Please contact us today to review how your company can qualify for a Branded REM SuperCyberCenter owned by you and operated for you by The Now Mall and our affiliates.

As there is room for only a limited number of major REM retailers in local communities, please call us now while your preferred areas remain available.  We look forward to working with you.

Thank you,

Gail

Walmart Just Beat Everyone Out Of The Gate AGAIN

IMPORTANT E-COMMERCE NEWS UPDATE

In our last blog post dated April 19 (below), Wal-Mart said their Next-Day Delivery Program was not yet approved, so we felt you had a 90+ day window to become prepared.  Well, thanks to their purposeful misinformation, we were wrong !

On Saturday, April 24, Wal-Mart opened “Walmart To Go” (see Article) starting with NEXT-DAY delivery of groceries in San Jose, California as part of their “Project Titan” (see Article); same as they have been doing in the UK, Mexico and Japan.

This is Super Bad News for Amazon, Safeway, Peapod and your local grocers.  BUT THAT’S JUST THE START OF THIS E-COMMERCE RETAIL REVOLUTION.  After all, Wal-Mart now needs to grow $14 BILLION every year just to stay relevant.  And their new market share has to come from someone else…. like you. 

Can you foresee when everything is delivered by Walmart from their local retail complex with no other local competing stores existing ?  Well, they can.

Wal-Mart has repeatedly stated that “Project Titan” is the beginning of Wal-Mart’s push to become the lead e-commerce retailer worldwide (see Article).  But when you look at the retail landscape objectively, Wal-Mart’s  “Pick Up Today”  and  “Walmart To Go”  offer high consumer convenience that not only increases Wal-Mart’s ONLINE business but takes customers away from competing local stores with Wal-Mart’s significantly lower prices and much higher service levels.  

Wal-Mart just eliminated the consumer’s need to navigate traffic, long cashier line-ups and miles of walking in stores: when they could be golfing, at the ball game or enjoying their family !  Smart People – Wal-Mart recognized and acted upon the obvious consumer needs and wants as well as offset the various problems people experience in shopping at Walmart stores.  And, Wal-Mart’s low in-store prices apply for delivery – approximately 27% less than regular supermarket prices.

NOW THAT’S TOUGH TO BEAT – And of course they planned it this way and are looking for as much lead time as they can get by telling you it’s only a test and only groceries.  BUT THEY ARE ALREADY DELIVERING THEIR ENTIRE RETAIL PRODUCT RANGE IN THE UK, MEXICO AND JAPAN.  So, Walmart To Go is no test and it’s not just groceries in the long run.

HERE’S THE GOOD NEWS – While we had hoped you might beat Wal-Mart “Out-Of-The-Gate” and take the lead position with our patented Rapid Online Order Fulfillment (ROOF) program;  Wal-Mart has demonstrated the future of retail clearly is in Rapid Home Delivery as they did in the UK, Mexico, Japan and now the U.S. 

This Leads You To Two New Opportunities:

1.     Visionary retail leaders will seize the opportunity to improve on Project Titan’s initiatives and become the industry leaders by eclipsing Walmart’s Same-Day Pick Up and Next-Day Delivery with ROOF 1-Hour In-Store Shopping and Delivery, which even Wal-Mart cannot beat. And Wal-Mart probably won’t try to match ROOF for some time to come, thus allowing you to grasp the lead time they were counting on to establish market dominance.

Before Wal-mart opened the Rapid Home Delivery program door thus trouncing the current 3 – 10 day e-commerce common practice, retailers were content with the status quo.  And, as Wal-Mart hopes and expects, these retailers will ignore Walmart To-Go and Wal-Mart's Project Titan initiatives once again, until it is too late. 

2.      Implement a ROOF SuperCyberCenter^© (i.e. Virtual SuperCenter = Walmart and Virtual Marketplaces = Amazon and others).  This is a huge new way to leverage ALL your current assets – tangible and intangible - and earn additional profit from participating stores.  

For example, most local and regional grocery stores have completely ignored Home Delivery as Wal-Mart Supercenters began significantly stealing their in-store sales in the late 90’s.  Now, with “Walmart To Go”, they have a major incentive to join your ROOF SuperCyberCenter© – a competitive Rapid Online Order Fulfillment (ROOF) local area consortium in a SuperCyberCenter format, thereby further increasing your sales and profits both in your stores and through their online sales in your ROOF SuperCyberCenters, which are greater in consumer scope than Walmart’s Project Titan.

Due to the now proven importance to Wal-Mart’s future growth of their “Project Titan”, we hope we can start ROOF with you ASAP so as to steal Project Titan’s thunder in the Media.

Thank you,

Gail